Huuuge Inc., a number one real-time social casino games developer, today revealed that its user base had reached a record of over 1 million monthly active users within the first quarter of 2016 with a high ratio of engagement among over 200,000 daily active users. Huuuge also shared that it’s driving over $0.40 average revenues per daily active user (ARPDAU) on Google Play.
Anton Gauffin, CEO of Huuuge, said: “One of our key strategies to succeed in significant growth and market share within the social casino industry this year is by designing truly social real-time casino games that entertain and keep players coming back. Our team was devoted to delivering the content and contours that experience enabled us to succeed in the only million monthly active user milestone that we’ve achieved today. Additionally, now we have artfully combined rewarded ‘smart’ mobile advertising with in-app purchases such that we’re achieving much higher revenues per daily user than the industry standard across both Android and iOS devices. We’re continuing on a trajectory of growth this year, and we’re looking ahead to what’s to come.”
As a part of the company’s option to bring top quality content to its players, the corporate also launched a brand new game in its top ranking and grossing social casino app, Huuuge Casino, called “Texas Hold’em Poker”, which has quickly become probably the most popular games in its catalog given strong interest within the social casino space for poker titles. Additionally, Huuuge recently released a brand new feature, Huuuge Casino Clubs, which permits players to team-up and play together in a more dynamic, real-time environment. Today, greater than 30% of Huuuge Casino daily active players are already engaged in Clubs, which has positively impacted monetization and retention metrics.
Eilers Research recently reported that the marketplace for social casino gaming will grow quickly from its current level of $3.4 billion to exceed $4.4 billion by 2017, posing tremendous growth opportunities for well-positioned investors and firms like Huuuge on this market.
Read More... [Source: eGaming]
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