Daily fantasy sports platform FanDuel announced on August 1 a bold new feature that takes at the bigger, more entrenched “season-long” fantasy sports providers. And today that feature goes live to all FanDuel users.

The feature is known as Friends Mode, and it allows FanDuel users to establish private, recurring leagues to play against friends per week of the season. (The core of the FanDuel product, within the past, was for users to go into large prize pools with strangers.) The format of that is still “daily” fantasy, meaning that each week, users can draft a brand new team, but by making it recurring, and closed for friends, it essentially becomes season-long structure.

Beginning this afternoon, August 25, all users will see a “Friends” tab at the FanDuel desktop site and mobile app. Commissioners (something that didn’t previously exist on FanDuel) can begin a league, create an initial contest, set the entry fee, and invite friends. Once a league is created, it automatically creates a recurring weekly contest. But users can join an existing league, or invite new friends to an existing league, any week through the season. That isn't the case with traditional season-long fantasy sports, where a gaggle of, say, 12 friends will conduct a draft before the NFL season, choose a team, and persist with that team for all of the year.

More at Yahoo

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